Focus on CEO Jose Borghi of Mullen Lowe Brasil and the Pitfalls of Inbound and Content Marketing


The old saying ‘advertising is the business soul’ has found a companion in the maxim ‘content is the soul of your business’. As days go by almost all companies are becoming adept in inbound marketing and content marketing. Lots of entrepreneurs expect to reap the fruits of their labor fast forgetting that the strategy itself […]

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